Weet-Bix reveal the surprising reason Josh Giddey has been WIPED from their social media amid speculation he'll lose $40million cereal deal over alleged relationship with a minor

Trending 9 months ago
  • NBA star's sponsorship reportedly astatine risk 
  • Weet-Bix has sponsored him since 2021 
  • Giddey is being investigated by nan NBA 

By Shayne Bugden For Daily Mail Australia

Published: 22:49 EST, 27 November 2023 | Updated: 22:49 EST, 27 November 2023

The institution down Weet-Bix has explained that Josh Giddey has been deleted from each their societal media successful an effort to spare nan Aussie NBA prima from 'negative commentary' arsenic he faces an investigation into his alleged narration pinch a minor.

The shooting defender for nan Oklahoma City Thunder is nether aggravated scrutiny from nan convention aft nan allegations surfaced erstwhile photos of him pinch a woman were posted connected societal media recently.

That has fixed emergence to speculation he is successful threat of losing his $40million sponsorship woody pinch nan celebrated Aussie cereal brand.


Giddey has been 1 of nan faces of Weet-Bix since his lucrative four-year woody began successful 2021 and he was fronting their 'Every Bite Counts' campaign.

Giddey was 1 of nan faces of Weet-Bix until news of his alleged narration collapsed and nan institution down nan celebrated cereal deleted him from their societal media platforms 

Now genitor institution Sanitarium has explained nan reasoning down wiping nan 21-year-old from each their societal media platforms.

'We cognize really difficult antagonistic societal media comments tin beryllium for anyone, particularly for young athletes,' Sanitarium said successful a connection connected Tuesday.

'We removed promotional assets featuring Josh Giddey from our ain channels retired of a desire to minimise opportunities for antagonistic commentary towards Josh while nan NBA is looking into nan existent situation.

'It was not a precursor to immoderate decisions connected Josh's statement arsenic a Weet-Bix ambassador.

'We are still successful interaction pinch Josh's guidance squad and awaiting connected nan facts surrounding this matter.' 

On Monday, Sanitarium would only opportunity of nan scandal: 'We are evidently alert of news surrounding Josh Giddey and are waiting for facts to beryllium confirmed.' 

Parent institution Sanitarium explained that they wiped Giddey (pictured playing Philadelphia connected November 25) to spare him from 'negative commentary'

The 21-year-old (pictured playing Chicago past week) could beryllium successful threat of losing his $40million sponsorship from Weet-Bix, which began successful 2021

Other Aussie athletes signed up by nan meal marque see Socceroos awesome Tim Cahill, tennis prima Alex de Minaur and World Cup-winning cricketer Marnus Labuschagne.

Giddey's look is besides connected Weet-Bix boxes crossed nan country.

The Aussie has go 1 of nan Thunder's cardinal players since he selected by pinch nan sixth wide prime successful nan 2021 NBA draft. 

Last February he stunned NBA fans by breaking a grounds that had stood for 61 years.

Then aged 19, he go nan youngest subordinate successful convention history to propulsion disconnected a triple double - notching double figures for points, assists and rebounds - when Oklahoma faced nan San Antonio Spurs.

Giddey's historical accomplishment made him nan first rookie since Oscar Robertson successful 1960/61 to propulsion disconnected triple-doubles successful 3 consecutive games, and nan only subordinate ever to do truthful arsenic a teenager. 


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