Trump Media stock hits new low — just as Trump, others are able to sell shares

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Former President Donald Trump, nan biggest shareholder successful Trump Media & Technology Group, and different insiders astatine nan Truth Social owner, tin yet waste their stakes successful nan business — conscionable arsenic shares of nan banal deed a caller low. 

Until today, Trump and different insiders person been incapable to waste their stakes, moreover arsenic nan shares enjoyed an first surge aft nan company's nationalist offering successful March, providing nan institution a valuation of much than $9.4 billion. 

That's because of a alleged lock-up play during which clip Trump and different insiders person been incapable to sell. Such agreements are communal pinch first banal income and are designed to support executives from instantly selling, thereby flooding nan marketplace pinch disposable shares and causing a banal to tumble.

Despite its early banal marketplace gains, Trump Media — which trades nether nan ticker DJT, nan aforesaid letters arsenic Trump's initials — has had a mostly bumpy reception from Wall Street. 

That way became moreover rockier connected Thursday pinch DJT shares tumbling 92 cents, aliases 5.9%, to $14.70, representing a caller debased for nan stock. The lock-up play for Trump and different insiders expired astatine nan extremity of nan trading day, aliases 4 p.m. Eastern clip connected September 19.

The slide, which comes moreover arsenic nan marketplace rallied connected optimism aft nan Federal Reserve's jumbo complaint cut, represents an 81% diminution from its March precocious of $79.38.

The lock-up's expiration now provides Trump and different insiders pinch a chance to rate out. In Trump's case, his holdings are worthy $1.7 cardinal — a sizable fortune, yet a acold outcry from its $6 cardinal worth soon aft nan institution went public.

That slump mightiness not matter to Trump, however, arsenic nan erstwhile president recently vowed he has "absolutely nary volition of selling" his almost 60% liking successful nan business. But different insiders mightiness beryllium tempted to waste now that nan lock-up has ended, pinch those shareholders ranging from institution executives to erstwhile "Apprentice" contestants who were earlier progressive successful nan societal media business.

Those insiders together ain much than 20 cardinal shares, according to nan New York Times.

Trump Media & Technology Group didn't instantly respond to a petition for comment. 

"I'm going to bargain more"

Trump Media & Technology Group has attracted thousands of mini investors who bought shares arsenic a measurement to definitive support for nan erstwhile president. On Thursday, arsenic nan banal sank to a caller low, immoderate took to Truth Social to impulse nan banal upward and profess their religion that DJT shares will spot amended days. 

"I'm going to bargain more," 1 personnel of nan DJT banal group connected Truth Social wrote Thursday. "Prices are ridiculously debased ... moreover though I recognize thing is going to hap until Donald J. Trump is backmost successful office."

Shares of DJT person swung wildly based connected news astir Trump, arsenic good arsenic nan cognition of his opinionated successful nan statesmanlike title against Vice President Kamala Harris. For instance, aft Trump survived an assassination effort successful July, nan banal soared 32% as investors recalculated his likelihood of winning successful November. 

Since Harris entered nan title connected July 21, replacing President Joe Biden, Trump Media shares person shed 58% of their value.

That has prompted immoderate analysts to comparison DJT to a meme stock, aliases companies that waste and acquisition connected societal media buzz alternatively of accepted financial measures specified arsenic gross maturation and profitability.

Trump, meanwhile, said that he didn't create Trump Media aliases Truth Social for nan money. 

"I did it because I really wanted to person a beardown voice," he said past week. "As agelong arsenic my sound is connected there, it's going to ever beryllium good." 

Aimee Picchi

Aimee Picchi is nan subordinate managing editor for PapaRead MoneyWatch, wherever she covers business and individual finance. She antecedently worked astatine Bloomberg News and has written for nationalist news outlets including USA Today and Consumer Reports.


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